Don’t let this situation sabotage a transaction Key Takeaways Emotions run high, and confusion and doubts set in near the end of a real estate transaction. Listen and empathize with your client’s doubts and fears. Walk them through the steps of abandoning a...
Harness the power of celebrity to build a cult following Key Takeaways People are inspired by celebrities’ stories of hard work, struggle, and overcoming great odds — we’re compelled to know more about them. Make sure your customers know — what motivates you, what...
The surprising answer: It’s learning to work for free Key Takeaways When you build a business, you invest your energy into the unknown to create something of value to a market. Often this means you work for free to build your business — but if you succeed, your income...