What’s the secret to selling homes? The listing triangle
Master the art of presentation and visibility before lowering the price Key Takeaways Clients hire you to sell their home for the highest possible price — so don’t accept common advice that dropping the price is your only option for a quick sale. Focus on presentation...
Little cards = big power
Build your marketing efforts around this one inexpensive strategy Key Takeaways The marketing strategy that will have the biggest long-term payoff for your business is easy and inexpensive — personalized note cards. Share stories about your family, and ask about...
LOTS OF ANXIETY, BUT… SO WORTH IT
This past Monday we had our 7th ImpactClub Boise Event. It was a huge success. We gave a little-known local nonprofit called Wilderness Science Education over $22,000 in one hour! You should have seen them once they realized they won our collective donation. They...
When appraisals go bad
Learn to put out this common fire before it blows up a transaction Key Takeaways When appraisals come in low, it takes a savvy agent to salvage a deal between an irate seller and an excited buyer. Appraisers will often put in the extra time to reevaluate their...
CRUSH IT – Don’t muck this up.
"Crush It" Work Life vs Home Life I first learned about Gary Vaynerchuk not long before he published his first book called “Crush it.” Since then, I’ve been a fan and have watched him grow a media empire from scratch. He is an amazing speaker. He captivates audiences...
Technology can’t solve all your clients’ problems. But you can.
Learn to help your clients in the gaps where technology falls short Key Takeaways Technology is the biggest cause of the constant changes in our industry — but it’s not necessarily the solution to all of your clients’ questions. The more technology takes over aspects...
Free Beer
Photos from our last event... Yes, free drinks for everyone! This is just one of the perks of being a member of IMPACT CLUB BOISE. Our club meets 4 times a year to deliver some serious impact to our community, we also like to have fun while we’re doing it. Hence the...
4 simple ways listing agents can improve presentation
Build a ‘presentation team’ and use them on every transaction Key Takeaways Effective presentation leads to higher offers and less time on the market — so it’s worth doing right. Develop a presentation team — stagers, photographers, graphic designers — and use their...