5 places to share your testimonials for maximum impact Key Takeaways Share your best testimonials on your website, blog, and social media, as well as your printed newsletters and market mailings. Create a binder or booklet of your best testimonials to take along on...
Agent Entrepreneurs
How to gather testimonials
Even during the toughest transactions Key Takeaways Imagine a notebook or website loaded with hundreds of glowing testimonials for potential clients to read — that’s powerful positioning. Use videos, pictures, and humor to make the testimonial-giving experience fun...
The easiest way to grow your business
Have you ever heard the phrase “you are the average of the five people you spend the most time with”? It’s a quote by legendary business man Jim Rohn. You can youtube Jim Rohn and listen to how and why this impacts you so much. If we are around people who are doing...
My client got cold feet the night before closing
Don’t let this situation sabotage a transaction Key Takeaways Emotions run high, and confusion and doubts set in near the end of a real estate transaction. Listen and empathize with your client’s doubts and fears. Walk them through the steps of abandoning a...
Tell your story, find your flock
Harness the power of celebrity to build a cult following Key Takeaways People are inspired by celebrities’ stories of hard work, struggle, and overcoming great odds — we’re compelled to know more about them. Make sure your customers know — what motivates you, what...
What is the key to unlimited income potential?
The surprising answer: It’s learning to work for free Key Takeaways When you build a business, you invest your energy into the unknown to create something of value to a market. Often this means you work for free to build your business — but if you succeed, your income...
Be your community’s newest superhero … “The Connector!”
Wield your superpowers for good! Key Takeaways Real estate agents have vast lists of contacts with plumbers, bankers, lawyers, contractors — why not build those into a trusted referral service? Foster relationships between between your clients and trusted business...
Create your own ‘MBA in Real Estate’
Learn the skills to build your business through free and current resources Key Takeaways It’s difficult to find the right education options within the traditional real estate education model. Agents need to learn how to run their business as a one-person startup — a...
6 reasons listing agents fail at presentation
And 6 simple solutions to do it effectively Key Takeaways Don’t be tempted to do photography and staging on the cheap — invest in quality help. Constantly evaluate how your presentation measures up against competing listings, and strive to improve yours. Stand firm...