Avoid these fundamental mistakes when listing your next home Key Takeaways Unless you’re selling a carbon copy of a home that recently sold, nobody knows for sure what that home might sell for. Variables such as funky floor plans, basement square footage, and garage...
Agent Entrepreneurs
5 reasons you may not want to become a real estate agent
A real estate career offers freedom and flexibility, but at a cost Key Takeaways Whether you’re a veteran agent or new to the business, there are reasons you might want to think twice about a career in real estate. There’s little chance you’ll work when you want to —...
So that’s why agents take listing photos with their iPhones…
Don’t be afraid to invest in quality — it’s the future of your business Key Takeaways It will take serious investments of time and capital to build your business. Reinvesting in your business and using quality services are cornerstones of building a successful real...
4 ways every agent should harness social media
Just because you’re on LinkedIn doesn’t mean you’re using it effectively Key Takeaways Connect with acquaintances and build relationships through Facebook private messaging. Find new ways to share mini-moments doing fun and interesting things with your clients. It’s...
How much is your time worth?
Apply the 80/20 principle to your daily tasks Key Takeaways Divide your business tasks into $10-, $100-, $1,000, and $10,000-per-hour activities. Apply the 80/20 principle to prioritize the tasks that generate the most income and move your business forward....
5 reasons why the presentation of your listing MUST be amazing
Buyers want to imagine themselves moving into a model home Key Takeaways Buyers see problems more easily than they see potential. Signs of wear and tear cause buyers to look for additional problems instead of picturing themselves moving in. Homes should be staged like...
Don’t be a sheep
Be original instead of following the flock Key Takeaways Brokerages create flocks of cookie-cutter agents who all use the same prospecting and marketing tactics. This results in a local sales force who basically all offer the same services. Break away from the routine...
4 telltale signs you’re working with the right lender
It’s all about communication Key Takeaways Good lenders are flexible to adapt their communication methods to the needs of your clients — and you. Good lenders prep clients for each step of the lending process and follow up with clients working to improve their...
Egomania: The wrong kind of confidence
So how do you build the right kind? Key Takeaways Egomaniacs disrupt business because they don’t listen or work to find common ground that could move solutions forward. Build internal confidence by focusing on tasks you already do well, and practice to improve those...